Build Your Superfandom Course
Are you a creative who’s sick of agonizing to make enough money? Have you spent years banging your head against a brick wall, trying to make it work with little success to show for it? Are you struggling to connect with a fan base of excited customers?
Then Build Your Superfandom is for you!
This course was created with one question in mind:
What would I go back and tell my past self that would take years off my own struggle and make me a successful creative without wasting time, energy, effort, and money?
This course was the answer to that question. It’s a practical guide to everything I needed to know in order to get the six figure creative business I run today.
I’ve spent the last decade building my creative writing business from just a few thousand dollars a year into a successful six-figure business without using fan art, licensing products, or relying on public domain characters.
In that time, I have become a USA TODAY BESTSELLING AUTHOR, raised over $100,000 on Kickstarter, and grown my email list to tens of thousands of superfans.
Course curriculum
Section 1: Getting Your Head Right — 1 lesson
- Getting Your Mindset Right — 29:38
Section 2: Finding the Perfect Customer — 3 lessons
- What Is an Ideal Customer Avatar — 7:15
- How to Find Your Ideal Customer Avatar — 16:01
- How to Find the Perfect Model for Your Business — 14:53
Section 3: Making the Perfect Product — 3 lessons
- What Makes a Good Brand? — 10:59
- The Magic Relationship Between Customer and Product — 15:18
- How to Survey Your Audience to Find the Perfect Product for Them — 19:10
Section 4: Building Out a Sales Funnel — 7 lessons
- What Is a Sales Funnel? — 10:30
- Buying Triggers and Key Decision Points — 13:48
- Planning Out Your Funnel — 6:37
- How to Build Out Your Funnel — 22:12
- The Psychology Behind Our Email Sequence — 16:27
- Constructing Our Funnel in Mailchimp — 23:31
- How to Cull an Email List — 19:24
Section 5: Scaling Your Funnel — 5 lessons
- Spokes in Your Promotional Wheel — 3:22
- Using Social Media Effectively — 12:20
- How to Make Content Marketing Work for You — 14:48
- How to Explode Your Audience with Cross Promotion — 20:37
- The Key to Paid Advertising — 15:53
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1GETTING YOUR HEAD RIGHT
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2FINDING THE PERFECT CUSTOMER
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3MAKING THE PERFECT PRODUCT
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4BUILDING OUT A SALES FUNNEL
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5SCALING YOUR FUNNEL